Telling Your Business Story Through Imagery: Video Marketing Workshop

With so much information available to them, customers are already 70% of the way through the buying journey before they even reach out to a business that can provide a product or service.

In this workshop, the East Midlands Chamber will show why telling the story of your business, in many different ways, will demonstrate why you're a great fit for your potential customers and why that will make them feel more connected to your company.

Who should attend this online workshop?

Anyone using or considering using social media, websites, blogging or video to increase their own visibility online, or increase the brand awareness of their company.

What will be covered?

• Why customers are looking at how a business operates, what their ethics are and whether they want to be associated with them
• Why price isn't the only decision
• How social media provides an avenue for you to convey your best business self and give customers the confidence they're looking for
• The specific features available in social media that allows you to tell your story
• How to tell your story that connects with the customer
• Hints and tips to get it right and things to avoid!

This is an interactive, action planning online workshop. You will leave this session with handouts and a practical action plan which can be implemented within your business. Where possible, the Chamber would like to encourage you to join this session with your video camera turned on and when instructed by the facilitator, you may un-mute your microphone to take full advantage of the interactive nature of the workshop. For the best user experience, they recommend joining the workshop using Chrome or Firefox as your web browser.

This online workshop has limited places so book now to avoid disappointment.