Collect free donations when your supporters shop online with 6,000+ retailers!

Free funds when your supporters shop online

If you're honest with yourself, how much has your club/group or cause focused on fundraising in the last couple of years? Ever-changing priorities and rules mean fundraising probably hasn't been at the top of your to-do list, especially at a time when it's needed more than ever.

A new year brings new opportunities and a regained sense of focus, and one way to keep a focus on fundraising this year and beyond is by registering your club with easyfundraising.

This page includes a number of key features to support you with easyfundraising:

Why should I register my club/group or cause?

  1. It provides your club/group/cause with a continuous stream of income all year round, not just during the peak shopping season.
  2. It's free and requires little management or maintenance so, you can fundraise without even thinking about it.
  3. easyfundraising provides you with lots of pre-built messages, images, flyers, and toolkits to help engage your supporters.

Help fund your sporting journey (for athletes)

Are you an athlete who needs more funding to help with training costs, travel and equipment? You too can sign up to easyfundraising and get support from your family, friends and sponsors can earn cashback to help fund your sporting career.

There's a catch, right? No, there's no catch. Free to register and use, all you need to do is sign yourself up to easyfundraising as a cause, then encourage family, friends, and your sponsors to sign up too. Then when they shop online via the easyfundraising website or app, they can help support your sporting journey!

Every day supermarkets are giving you opportunities to earn free funding.

When your club's players, volunteers, or supporters buy their weekly groceries online at ASDA, Tesco, Sainsbury's, Morrisons, Waitrose, Ocado, and Iceland, your club will receive free funding directly from the supermarkets; as a gesture of goodwill.

Make sure your club is registered with easyfundraising and encourage your supporters to turn checkouts into cheques!

How does Easyfundraising work?

Easyfundraising is the UK's largest fundraising cashback platform. Unlike other platforms where individuals can earn cashback for themselves on their online purchases, individuals can earn cashback for their favourite good cause or charity instead. Meaning your club/group/cause can earn some much-needed funds from its supporters and players shopping online.

When anyone visits their favourite online retailers through the easyfundraising website or app; and makes a purchase, the retailer will donate to your registered cause to say 'thank you' for shopping with them. There are over 6,000 retailers to shop with, including everyone's everyday favourites…

Thousands of community sport and physical activity clubs and groups like yours are already using easyfundraising to help fund running costs, equipment, trips, kit, coaching qualifications and more.

  • If you are not sure if you are eligible, click here to check the cause categories. Private companies are eligible if doing good for the community.

It's really simple:

1. Join Easyfundraising

Create a free easyfundraising account for your Club/Group/Cause and send your supporters your unique easyfundraising website link for them to sign-up and support you!

It's completely free to register and use and only takes two minutes to get started.

You can also book your free 1-2-1 coaching call with the easyfundraising team to understand how to get the most out of easyfundraising for your club.

2. Start Shopping

Ask your supporters to use Easyfundraising every time they shop online.

They either need to be logged in to their Easyfundraising account when browsing online, use the app or have the Donation Reminder plug-in on their internet browser, so they never miss a possible donation when shopping around.

3. Raise Funds for your Club/Group

Whenever they buy something online, the retailer sends your club/group/cause a free donation at no extra cost!

It doesn't cost the shopper a penny more so it's an easy way for your community to support your club/group/cause just by shopping online as they usually would.

Just think how much everyone connected to your club/group/cause – players, staff, coaches, family and friends – spend online every week. Each purchase can mean a free donation for your club/group or cause!

Watch the 'how to' videos to see how easy it is to fundraise

Local Clubs & Groups

There are a number of clubs and groups across Leicestershire, Leicester and Rutland already signed up to Easyfundraising, of which some are highlighted below:

  • South Charnwood High School
  • St. Margarets Co-operative Bowls Clubs
  • MaMa Skate CIC
  • Leicester Ancient Order of Foresters Archery Club
  • Gumley Cricket Club
  • Brush Bowls and Sports Club
  • Soar Valley Bowls Club
  • Leicester Petanque Club
  • Blaby Netball Club
  • The Urban Equestrian Academy
  • Birstall Running Club
  • Leicester Women's Velo

Entity Allstars, a Cheerleading Team based in Oadby & Wigston have raised over £360 so far through easyfundraising and said...

"We have used the funds to help develop our facilities, including purchasing our sprung floor, for our athletes to enjoy and progress."

Already using easyfundraising?

Need further support?

Once your Club/Group or cause is registered, you'll also be assigned a fundraising coach, to support you and help you raise as much as possible.

If you have questions and would like to speak to someone before getting started, please contact Ben Harper at ben.harper@easyfundraising.org.uk who is our dedicated contact for Leicestershire, Leicester and Rutland who will be happy to help.

For more information please contact:

Annette Kendrick

Annette Kendrick

Sports Development Officer (Funding & Clubs)

Active Together

I am working flexibly in the office or at home, therefore please contact me via email or phone number provided.

Please note that my working days are Tuesday-Thursday.

My areas of responsibility are:

01509 564858