Building a workforce that works for all

Working in an Active Nation's vision can relate so that everyone working in sport and activity feels confident, valued and supported.

This strengthening of the workforce would make it more able to give the best possible experience for the people who are – or who want to be – active.

A shift in emphasis will place a deep understanding of the people who do sport and activity at the heart of workforce development, helping a wider range of people to engage with getting active.

There are two main objectives in our newly published plan:

• Support the workforce to become more customer focused
• Develop the workforce so that it's recognised as professional.
• To help achieve these aims, those who work in the sector need to be recruited, developed and supported in the right way.

How Sport England will achieve this

Here the business has developed a series of strategic approaches and key actions that will help achieve these objectives.

This includes increasing the diversity and inclusion of the workforce and using insight to give a deeper understanding of the impact the workforce has on the people it's trying to engage.

Source + Image: (Sport England, 2018)