Developing and Protecting Key Customers

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Developing and Protecting Key Customers

There is a skill and an art to position yourself to win, protect and grow those key clients that offer your business the greatest potential. This webinar is about identifying the key players in all such clients and having an effective and successful sales strategy to secure business long-term.

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0116 366 8487

Developing and Protecting Key Customers

Key topics covered during the webinar:

  • Identifying the key customers which offer the greatest potential
  • Selling to and managing multiple decision-makers/influencers
  • Analysing customer performance and creating a key customer plan
  • Managing the customer to pull them closer to you, and further from your competition
  • Dealing with challenges and threats to the customer relationship

Key takeaways from the webinar:

  • Identify where and how they should be spending their time in customer development
  • Select and develop the key relationships
  • Create a key customer plan to achieve your objectives
  • Identify the key opportunities
  • Capitalise on the opportunities identified

Who should attend?

Anyone involved in developing and protecting your relationships with your key customers. Anyone involved in planning and executing how to get the most out of your key customer relationships.

Places are limited and priority will be given to trading SMEs based in Leicester and Leicestershire. This event is fully funded and FREE for you to attend and in return the gateway just ask for an SME enrolment form.

Booking

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