How to Develop a Killer Marketing Plan for Small Businesses

How to develop a killer marketing plan for small businesses: learn how to create a marketing plan to meet your objectives.

Do you own an SME or lead the marketing function in a small business? Are you responsible for evaluating new opportunities and planning your organisation's marketing activity to win new customers and generate business growth? If you are, this session is not to be missed.

In the current climate, good planning is the key to business success and is particularly fundamental in ensuring marketing spend delivers a healthy ROI.

Having a clear, well-structured strategy provides focus, brings everyone onto the same page and aligns vision and measurable goals across the business. This engaging session is designed to provide you with the tools and practical tips you need to build a simple, but effective marketing plan, which will help you engage your audience and attract new customers.

What will be covered?

• Understanding what a marketing plan is and how it can steer you to success
• Identifying and segmenting your target market
• Creating a customer profile and aligning your marketing strategy to get the best results
• Setting measurable goals & analysing your competition
• Choosing the right marketing channels for your commercial objectives
• Applying the principles of marketing to your business

This event is fully funded and FREE for you to attend. In return, the Growth Hub ask for a few minutes of your time to complete an SME Enrolement form, if your business has not done so already.